Position yourself appropriately

As parts manufacturer, you want to position your products at large wholesalers and car manufacturers as required. To be able to supply their customers in the best possible way, you need the information about when and where the product is needed.

New information about sales potential

With its diverse analysis and reporting functions, AutoView® provides the basis for precisely this. In addition to the price and quality of each item, you receive a new, decisive piece of information: its possible and calculated sales potential, oriented to the licensed vehicle type within the target area.

Perfectly prepared

With AutoView®, your in-house and, above all, field sales force is perfectly prepared and informed. You can analyse the regional markets with the wholesalers and parts dealers in a targeted manner. In this way, you can find out during the consultation which models are currently registered in the respective sales area and thus determine which sales opportunities individual articles may have. You also recognise which regionally relevant vehicle stocks have not yet been taken into account in parts production.

Know your competition

AutoView® also shows you how your competition is positioned in the region. With this knowledge, you are able to react specifically to the competitive situation. Get an overview of which parts are needed on a supra-regional level and plan your production and sales on target.

Your added value:

• Manage marketing and sales planning more effectively and targeted
• Give priority to service-oriented customer loyalty instead of price discussions
• Generate more turnover, contribution margin and profit
• Facilitate new customer acquisition
• Carry out individual analyses ad hoc and on site

As a parts and accessories wholesaler, you want to position yourself optimally in your target market. As you supply independent and OEM dealers, parts dealers and fleets, you need to have the right parts in stock in the right place at the right time.

Determine replacement requirements at product and article level.

AutoView® provides you with all the important information you need - precisely tailored to your needs and optimally prepared. What you could previously only determine by means of estimates or the order history of your customers is now available at the touch of a button: the replacement demand at product and article reference level in your area - based on the real inventory structure. Identify your local competitors and potential customers as well.

Your added value

• Plan your marketing and sales regionally and supraregional level, according to your needs.
• Optimise stock and reduce costs
• Identify relevant product range gaps and increase sales
• Find new customers actively and effectively

Manufacturers and importers position themselves in the market with authorised dealers and authorised service partners. It is important to be close to the customer in the respective sales region and to provide the best service. Satisfied customers remain loyal to their partners and pass on their good reputation.

Meaningful location analyses and evaluations

With AutoView® you can look around at any location and detect which independent workshops and workshop chains are active there. Analyse the sales territories of your partners and receive meaningful location analyses and evaluations. In this way, you can offer the right original parts and service for maintenance, repair and tuning quickly and in a targeted manner.

Maintain an overview

AutoView also provides you with information on the demand for original parts and the service potential across all areas. You learn which model and types are on the road and can plan the stocking of spare parts in a targeted manner. AutoView® integrates your individual product and item data and supports, for example, the decision as to whether it is still worth ordering or stocking parts for older vehicle models. For your marketing, you receive important key figures down to regional area units. In areas where many older models of your brand are still on the road, you can, for example, plan targeted campaigns to bring these vehicles back to your authorised dealer or service partner.

Your added value

• Position parts centres efficiently
• Regional control of marketing campaigns for parts and service
• Make optimal use of independent workshops and body shops for your parts sales (Wholesales)
• Win segments II and III and direct them back to the authorized partner

You don't fit into one of these drawers? We can deal with that! AutoView® is of interest to many other players in the motor vehicle industry and, with its diverse reporting and analysis options, is suitable for all motor vehicle service providers.

Other vehicle service providers

• Petrol stations
• Operators of car wash systems
• Automobile clubs and associations
• Leasing companies
• Banks
• Insurance companies
• and others

Would you like to know what added value AutoView® can bring you? Then get in touch with us.